Rosie Slams View Ratings
Rosie O’Donnell just can’t let it go. She’s currently slamming The View for claiming that ratings are up now that she’s no longer on the show. She blathered on and on in a blog entry about how they’re saying ratings are up +16% and that she doesn’t buy it. (I don’t know. Personally, *I* watch it more often now. I prefer Whoopi Goldberg by a mile.)
Rosie wrote:
“While im all about creative use of ratings, I think we need to do something with the lovely people at the view insisting that the ratings are up without rosie when in fact they are not…
Here is the real data based on live plus same day viewing:
P2+ 3,576 + 7.8%
HH 2.8 rating versus 2.66 YAG + 5.3%
W 18- 49 1.47 versus 1.6 YAG – 8.8%
W 25-54 1.77 versus 1.92 YAG – 8.5%
W 18-34 1.03 versus 1.23 YAG – 19.4%
W 50+ 2.3 versus 2.13 YAG + 8.0 %Note that the show is bought from an advertising perspective which is their only revenue stream on either the W 18-49 or 25-54 demo meaning they are LOSING revenue versus YAG. Also, the most valuable demo is the younger one 18-34 which is really hemmoraging. They are picking up older viewers 50+ which are of less value to advertisers.
Again – they should really use the ACTUAL REAL numbers in their press statements and if they don’t, then maybe we should…..
TRUTH IN ADVERTISING BABY!!!”
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On September 26th 2007, Andrea wrote:
I stopped watching The View when she left…I started watching because of her…And I love the fact she helped 9/11 first responder and exposed 9/11 as the inside job that it is on the show.
On August 6th 2010, Paul wrote:
“The View” was a sleepy, dull gap fest before Rosie Joined the show. Roe brought energy and much need vitality to the show. Her opinions were sometime a bit out there but you just never knew from day to day what would happened which made it fun. It was live TV at it’s best! I think the month of April in 2007 when she was still on board the show really excelled. No fights, just fun! Marie Osmond & Suzanne Somers were celebrity co-hosts filling in for the vacant Star Jones spot. Needless to say “The View” isn’t nearly as fun anymore. It’s more boring now then it was before Rosie joined the gap fest. It is a real shame things didn’t work out because I miss Rosie on “The View”.