People were glued to their TVs, computer and Twitter this afternoon, following the story of six-year-old Falcon Heene, who was believed to be floating in a homemade balloon in Colorado.

When the balloon finally landed, the “balloon boy,” as Falcon Heene was dubbed, was not found inside. An on land search continues to find the missing 6 year old, who was thought to have boarded the helium balloon and set it free.

It’s unclear now if the boy was just missing in the neighborhood or if he fell out of the balloon at some point.

The Heene family were featured on two episodes of ABC’s reality show “Wife Swap.” They were described as science and alien buffs, as well as storm chasers.